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Import Simple Products

Simple products are the easiest WooCommerce product type to import. At minimum you only need a product name and a regular price.

Simple products are the easiest type to import with the WooCommerce importer. At minimum you only need a product name and a regular price.

Minimum CSV example

Name Price
Simple Product 1 10.99
Simple Product 2 12.99
Simple Product 3 14.99

Map the fields

  1. Create an importer and choose the WooCommerce Products template.
  2. Under Product Fields, map Product Name to your name column.
  3. Under Pricing, map Regular Price to your price column.

You do not need to set Product Type for simple products — it defaults to simple.

Add SKU, stock, and description

A more complete simple-product CSV:

Name SKU Price Stock Description Short Description
Simple Product 1 simple-one 10.99 25 Full product description Short blurb
Simple Product 2 simple-two 12.99 10 Full product description Short blurb
Simple Product 3 simple-three 14.99 0 Full product description Short blurb

Suggested mapping:

CSV column Import WP field Section
Name Product Name Product Fields
SKU Product SKU Inventory
Price Regular Price Pricing
Stock Stock quantity Inventory → Stock (enable Manage Stock? = Yes)
Description Description Product Fields
Short Description Short Description Product Fields

When Product SKU is mapped, the importer can use it as the unique identifier so later imports update the same products. See Update Existing WooCommerce Products.

Product type

Leave Product Type empty or set it to simple.

Optional Yes/No fields under Product Fields:

  • Virtual — no shipping
  • Downloadable — enable downloadable files (map files under Product Downloads)

Run the import

  1. Continue to Permissions.
  2. Choose a unique identifier (SKU is recommended once mapped).
  3. Allow Create for a first-time import, and Update if you will re-run the file later.
  4. Run the importer.

Imported simple products appear under Products in WooCommerce and can be purchased like any other simple product.

Updated 2026-09-07